Out & About Nashville, Inc. (O&AN) is seeking a Director of Sales, Marketing & Events.

An exempt commission-based position, the incumbent will be responsible for actively selling advertising for O&AN’s media properties to a local and national audience, selling locally by networking, cold calling and general sales techniques, as well as working with our national ad agency (Rivendell). The director will also develop and promote O&AN through special events and sponsorships for those events.

This position will report directly to the publisher and work closely with the editors, production artist and graphic designer.

This person will be a member of the senior staff and help with planning and future growth plans.

Salary:

Salary is based on commission, paid at the following rate:

25% commission rate will be paid on all sales and shall be paid monthly, within 15 days after the issue sold for has been published.

10% commission rate on all current “house” accounts.

An additional bonus 3% commission rate will be paid if one of the two specified sales goals for national sales and sponsorships are met. Sales goals will be set at the discretion of the Publisher and/or his designee.

5% commission rate will be paid on total sales if two of the two specified sales goals for national sales and sponsorships are met. Sales goals will be set at the discretion of the Publisher and/or his designee.

Specifically, the Director of Sales, Marketing & Events will perform the following duties:

Develop new events and successfully market those events by selling sponsorships

Develop marketing programs for those events, to be marketed through O&AN’s product line

Develop online and other unique sponsorship opportunities

Be available by telephone during production time to answer production ad related questions

Establish strong relationships with clients and advertising agency personnel.

Ensure that all proper paperwork is filled out for the submission of ads to the production department and that they are produced with as few errors as possible.

Provide issue closing numbers to editor contract designer and publisher for layout and production.

Help develop advertorial sections and their selling strategy.

Keep publisher informed as to significant advertising opportunities and issues.

Assist in the process of collection of money from accounts.

Attend meetings of business and civic groups to drive name recognition and increase ad sales.

Assist in determining the promotional approach to selling special sections or editorial material.

Evaluate rate structure relative to competition and market needs.

Provide competitive analysis feedback regarding other magazines to editorial, marketing and circulation.

Assist in developing custom publishing opportunities for O&AN.

Other duties and responsibilities as may be determined.

Hours and Location:

Hours are to be determined at the discretion of the publisher and/or his designee upon hiring and will be periodically reviewed. There are evening business networking, tradeshow and company events as well which you will be expected to attend. This is a work from home position.

Apply:

Interested applicants should contact O&AN Publisher Jerry Jones via email at jjones@outandaboutnashville.com

O&AN is an equal opportunity employer.

 

 

 

 

This article has been republished from Out & About Nashville, and was part of a series of first-person pieces written by the late Bobbi Williams.

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