The video for "Ran for My Life," the latest single from Guinevere, is a monster mash-up. The track's surging synths help build the suspense as Guinevere literally runs for her life... from zombies. The video could double as a cast party for The Walking Dead, complete with a zombie dance breakdown. And if that wasn't enough, the gamer/Call of Duty afficionado also debuted an interactive video that can be viewed here. It's like a choose your own adventure book on screen where we can all channel our inner slicing and dicing diva.
“I love the idea of giving my fans the interactive option to choose how the zombies die, it seemed only natural to have this option, since I’m a huge fan of video games and new technology. I want my fans to feel I am truly engaging with them in a two-way process.”
Embracing new technology and taking risks is what sets Guinevere apart from other emerging artists today. Her unique voice and innovative videos have already earned her fans across the globe
Hailing from Toronto, 21-year-old Billboard Top 10 dance-charting singer and songwriter, Guinevere is the most buzzed-about emerging artist from 2013. Working with top-choice industry powerhouses like Cirkut of Dr. Luke’s camp (Rihanna, Katy Perry and Britney Spears), Bruno Mars’ acclaimed producing team (The Smeezington’s) and renowned producer, Arthur McArthur (Drake, Rick Ross, Dr. Dre, Logic, Tyga, Kelly Rowland and Big Sean), Guinevere’s anticipated single, “Ran for My Life,” and its remix package are available now.
Under Tommy Boy Entertainment and her own Nuke Town Records, Guinevere has the natural ability to captivate any audience. Mixing her beloved classic rock influence with the most up-to-date dance-floor beats, Guinevere possesses an undeniable star quality, which transcends her music. On the heels of her first single, “Crazy Crazy,” Guinevere’s second release, “Fly Away,” garnered national attention and recognition for her stripped down and re-written version of Mac Miller’s “Missed Calls.” The video that accompanied Guinevere’s version premiered on E! News and received accolades from Ryan Seacrest and Mac Miller himself.
And now O&AN readers have a chance to win the remix package. Enter below: